Eddison Photographic Studios is one of Canberra’s oldest and most established photographic studios and was in need of a complete re-launch. They approached me to redesign their whole image, with a simple “Let’s start again”.
This business was established 30 years ago, and over this time has become Canberra’s premiere photography studio.
The aim was to completely modernise the brand, while reflecting the history of where it came from.
I created a fresh minimal modernist logo to show the quality and professionalism of this company. A complete branding package was developed and include fonts its and a colour palette used across multiple marketing platforms.
As part of the project, a ‘fully featured’ responsive website, that offers an e-commerce solution and also a cloud storage facility for corporate clients.
New stationery and business cards were produced, postcard flyers for event advertising, along with studio signage.
A major objective was to ensure that the brand stood the test of time, and many years later is still strongly represents Eddison Photographic Studio as a modern day business.
Date
August 07, 2014